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Within a common area inside the Polymarket headquarters, Manning skied high to catch a ball from a jugs machine, while he withstood a low tackle from a defender. “Good morning, Eli,” James proclaimed, before the two-time Super Bowl MVP tossed him the football outside an elevator adorned with the Polymarket logo. Seconds later, James exchanged a handshake with Jeter, a Hall of Fame shortstop who won five World Series titles with the New York Yankees. Last month, the Yankees became the first Major League Baseball club to directly partner with Polymarket.
The total cost of the ad has not been divulged by Polymarket, but it is fair to estimate that it fell in the millions given the high expenses of bringing aboard a prominent filmmaker such as Berg. Beyond director fees, Polymarket also had to budget for agency and concept fees, set construction and post-production costs that include visual effects, licensing and sound design. In late-August, Polymarket disclosed that it has sought a $21 billion valuation in a new funding round led by Donald Trump Jr’s venture firm, 1789 Capital.
Polymarket may defend any substantial investment in marketing given the overwhelming impact on customer acquisition that ensued. On Tuesday, Polymarket ranked first on the App Store in downloads for free finance apps, topping archrival Kalshi, Capital One Mobile and prominent payment providers PayPal and Venmo.
About Rummy - Fun & Friends
As had been expected, the conclusion of the NFL season, which found the Tampa Bay Buccaneers handing the Kansas City Chiefs an embarrassing defeat, opened the doors for an increase in wagers in other sports. Football had dominated the charts since last September, but it’s now time for basketball to take the lead. On Bodog, NBA and NCAA Men’s Basketball are now the overwhelming go-to options for sports gamblers.
This past weekend, college hoops wagers topped the charts on Bodog, garnering 36.88% of the action. That was about 2.5% better than what the NCAA received, and substantially more than that of the third-place NHL, which only picked up 10.17%. After that, the UFC/MMA made an appearance with 4.15% before different soccer leagues captured four of the remaining top-ten spots. The Premier League was the best, with 3.34%, but tennis and golf snuck in next. The Australian Open Men’s Singles picked up 3.21% and the Genesis Invitational grabbed 2.47%. Germany’s Bundesliga, Spain’s La Liga and Italy’s Serie A rounded out the top-ten list, with Germany and Spain sharing 2.02% each and Italy getting 1.44% of the wagers.
Despite taking the top spot on the charts on Bodog this past weekend, NCAA games didn’t prove overly enticing to gamblers. The NBA captured almost all of the top-ten most-wagered events, with only one NCAA game making it to the list. Sports gamblers liked betting on the LA Clippers a lot, as the team’s games against the Utah Jazz and the Brooklyn Nets picked up 13.85% and 11.51%, respectively. In a surprise victory, the Clippers beat the Jazz on Friday, but couldn’t keep the run going and lost to the Nets on Sunday.
About Rummy - Fun & Friends
Cirsa also holds a presence in Italy, and Angelozzi was asked whether this could cause any regulatory discomfort or revenue attrition.
But he said he was not concerned. “On the Italian antitrust, we don’t think we are in a risky situation because Italy is not the core of this deal and this doesn’t change the level of concentration in the country and will still be below 40% in each relevant market. So we don’t see that.
“We do not expect revenue attrition. These are complementary brands and complementary models, and we have a history of managing a multi-brand business in Italy, and we already have several brands that run in our business and that are complementary.”